Taylor Swift’s Eras Tour impacted NFL schedule, league exec reveals

Taylor Swift’s Eras Tour is slated to be 152 shows long — it began in March 2023, and isn’t ending until this December.

Most of the concerts are being performed in football and baseball stadiums in North America in order to fit in tens of thousands of people (and large soccer stadiums elsewhere).

In the first few months of the tour, Swift was able to perform at football stadiums ahead of the NFL season, but as the tour makes a return to the U.S. later this year, she is set to have concerts right in the middle of the 2024 football campaign.

NFL vice president of programming Mike North confirmed to Fox Sports that Taylor Swift’s itinerary played a role in the league’s scheduling. (Marcelo Endelli/TAS23/Getty Images for TAS Rights Management)
Swift has shows at each of the homes of the Miami Dolphins, New Orleans Saints and Indianapolis Colts in three straight weekends from mid-October to early November.

Uncoincidentally, each of those teams will be on the road while Swift is in town. The Dolphins will be in Indy, the Saints will play an away game against the Los Angeles Chargers and the Colts will head to Minnesota to play the Vikings.

NFL vice president of programming Mike North confirmed to Fox Sports that Swift’s itinerary played a role in the league’s scheduling.Taylor Swift and Travis Kelce have captivated the world as an A-list celebrity couple. (Patrick Smith/Getty Images)
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But the most ironic piece of the schedule came in the sense that Swift will be in Toronto’s Rogers Centre from Nov. 14-23 for six shows — and Swift’s boyfriend, Travis Kelce, will be playing in nearby Buffalo with his Kansas City Chiefs.

North, however, said that is simply just a coincidence.

Swift performed in 20 NFL stadiums last year. She famously played a show in Tokyo and then flew directly to Las Vegas to attend Super Bowl LVIII within a 24-hour span. Rogers Centre is the lone MLB stadium on Swift’s tour.Taylor Swift has shows at a trio of NFL stadiums from mid-October to early November. (Scott Eisen/TAS23/Getty Images for TAS Rights Management)

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